"Effectively, from a consumer's standpoint, it is a browser."īing, which has struggled to compete against Google in the search market, accounted for 13.6% of the market in February, according to comScore. "It sort of operates like a browser," said Sterling, who also blogs on the Search Engine Land site. In that regard, Bing for iPad is more than search, one of the reasons why Sterling gave it the thumbs up over Google's tablet app. News results, for example, are displayed in a grid format, with a touch on any of the resulting tiles opening up the news story.
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